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This fun and engaging Demographics Analysis – Ideal Customer Avatar digital activity focuses on the factors that make up an ideal customer avatar: goals, spending habits, demographics, and sources of information. Then students are prompted to use their critical thinking skills and their knowledge of demographics analysis to identify the ideal customer for three different fictional movie theaters and also a theater in their community.
⭐Use this lesson and activity as an introductory lesson, a review, or an assessment.⭐
This fun and engaging Demographics Analysis – Ideal Customer Avatar digital activity focuses on the factors that make up an ideal customer avatar: goals, spending habits, demographics, and sources of information. Then students are prompted to use their critical thinking skills and their knowledge of demographics analysis to identify the ideal customer for three different fictional movie theaters and also a theater in their community.
⭐Use this lesson and activity as an introductory lesson, a review, or an assessment.⭐
✅The download contains a 10-page slide deck in Google Slides that easily and flawlessly converts to Microsoft PowerPoint.
This entertainment events marketing lesson is in Unit #2 – Consumers and Their Behavior (SEM) Unit of my Sports and Entertainment Marketing (SEM) course.
⭐Perfect for any Sports and Entertainment Marketing, Marketing, Introduction to Business (Essentials) Class, Survey of Business, or Entrepreneurship Class!⭐
✅Teaching Duration: This lesson and activity takes about 45 minutes plus additional time for class discussions.
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