Description
My Wheaties Influencer Marketing Case Study digital resource is a GREAT marketing lesson on Influencers! Students discover a brief history and fun facts about how Wheaties was created. NO PREP!
⭐An excellent marketing lesson for your High School Marketing, Sports and Entertainment Marketing, Entrepreneurship, Intro to Business, or Business Essentials class.
✅ Perfect for your 9th, 10th, 11th, and 12th grade High School class.
After students learn about the PRODUCT and BRAND, they take a moment to ANALYZE and THINK CRITICALLY about how and why Wheaties has been using ‘influencers’ to sell their product way before influencers were cool!
✅ Grading Rubric included.