Description
This engaging PEST Analysis digital resource introduces students to the PEST Analysis then applies what they have learned to a real-world example exercise.
This PEST Analysis lesson includes the following:
- What is a PEST Analysis?
- What are the elements of a Pest Analysis?
- What are the Political factors a business must consider?
- What are the Economic factors a business must consider?
- What are the Social factors a business must consider?
- What are the Technological factors a business must consider?
- Benefits of a PEST Analysis
- Disadvantages & Limitations of a PEST Analysis
- Critical Thinking – Students complete a brief PEST Analysis.
⭐Perfect for any Sports and Entertainment Marketing, Marketing, Introduction to Business (Essentials) Class, Survey of Business, or Entrepreneurship Class!⭐
✅ The download contains a 8-page slide deck in Google Slides that easily and flawlessly converts to Microsoft PowerPoint.
✅ Teaching Duration: 60 minutes + discussion time.
✅ Teacher’s Key (Student Example) Included
✅ I designed this lesson and activity for HIGH SCHOOL, but also appropriate for 8th grade, Homeschool, and Higher Education students.
This PEST Analysis lesson is included in Unit #6 – Marketing Research (SEM) Unit of my Sports and Entertainment Marketing (SEM) course.
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