INFLUENCER UNIT Social Media Marketing Advertising – Marketing Class Lesson

Description

THREE (3) NO PREP digital activities included to introduce students to Social Media Influencers and how Influencers are used for marketing and advertising products and businesses.

⭐Great for Introduction to Business, Entrepreneurship, Marketing, Social Media Marketing, and Sports, Entertainment, & Event Marketing class⭐

✅ Lesson #1 – Social Media Influencer WebQuest – Students learn what is a social media influencer. Students do a WebQuest for the most famous influencers of all time. Who do you follow? Have they influenced you? ⭐Great for a Sub Day or Remote Learning!

✅ Activity #1 – Social Media Influencer Collaborative Class Research Project – Everyone in the class works on this file at the same time. Students pick an influencer to learn about. Students ANALZYE – Who is the Influencers Target Market? What products or services do they promote? What is their story? Etc. ⭐Rubric Included

✅ Activity #2 – ‘Be an Influencer’ Project ⭐Makes a GREAT Assessment!

Students act as the influencer for a product they USE…❤️LOVE❤️…AND HIGHLY RECOMMEND!

• What product would you promote?
• Who is the Target Market?
• What is the Marketing Mix?
• What is the USP?
• Make a 10-Second Pitch!
• Which Social Media App would you use to promote? And Why?

What do you get?

⭐ 2 Influencer Lessons + 1 Awesome Influencer Project

⭐ Teacher’s Keys

⭐ Student Examples

⭐ Rubrics are included!

Great independent and collaborative lessons that start some awesome classroom discussion about social media and business! Send to your LMS and have students fill it in digitally! EASY! NO PREP!